Labóh is a transdisciplinary public relations and communication consultancy dedicated to design and architecture.Our vision of communication can be defined as integrated and exceptionally precise, in those sectors where sensitivity and passion are key to communicating creative projects and brands with their own values. We are dedicated to maintaining relationships with the media, activating relationships with institutions and opinion leaders and consolidating our clients’ business network.

Our mission

Our vocation is to promote and spread the culture of the project in all areas related to design: product design, interior design, architecture, art, fashion, graphic design, photography, cinema and society. From our head offices in Barcelona we work internationally to spread the identity, values and different projects and activities of our clients: institutions, trade fair organisations, companies, professional studios and events.

We are accustomed to developing each project with a tailored approach, ranging from long-term collaborations to events and one-off requests.

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We believe that the originality of creativity, the honesty of the message and the accuracy of the content are the bases for establishing quality communication and business relationships which can promote design and architecture on multiple levels.

Our approach is innovative: our mission is to promote a culture of creativity, without neglecting business opportunities within the network. In this way, we generate PR and communication initiatives and create a competitive advantage for all involved.

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Laboh Fundacio Mies Programa 2020
Laboh Fundacio Mies Programa 2020
Opening & Launch - Fundació Mies van der Rohe

Presentation of the programme of activities 2020

Opening & Launch - Fundació Mies van der Rohe

This 2020 the Mies van der Rohe Pavilion is activated more than ever as a public platform to dissolve the boundaries between architectural research and the arts, promoting the dissemination of architecture in collaboration with an extensive and varied network of entities and People. 

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Project - External Reference

24 Kilates The Clockwork 2019

Project - External Reference

The Clockwork is the most ambitious project yet a 4-story flagship store in one of Bangkok’s unequivocally cool streets Thonglor. 

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external-reference-laboh
external-reference-laboh
Elastica 6
Elastica 6

Cloudworks Cibeles

In the heart of Madrid, facing imposing Madrid City Hall building. Cloudworks Cibeles is one, and many spaces. There are possibilities open to coworkers, possibilities that create community and invigorate the emergence of ideas and synergies.

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K1600 02
K1600 02
Project - BMLD – designing with light

BMLD signs the lighting design of the restaurant Zela London

Project - BMLD – designing with light

Zela restaurant is in a prominent corner of the ground floor of the refurbished Norman Foster’s, Hotel Me in West End London, with two marvellous arched window facades. The space is 300 m2, rectangular in floorplan with a height of 2,90m at its centre and 3,50m at its perimeter next to the façade. 

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Web10mutazioni Evento Alicebrazzit
Web10mutazioni Evento Alicebrazzit
Installation, Opening & Launch - Consolato Generale d’Italia Barcellona

The Young ceramist Giorgio di Palma presents his permanent installation at the Italian Institute of Culture of Barcelona

Installation, Opening & Launch - Consolato Generale d’Italia Barcellona

On Tuesday 28th of May the young Italian ceramist Giorgio di Palma presented in the garden of the Italian Institute of Culture of Barcelona, the permanent artistic installation MUTAZIONI. Nuove forme dell’artigianato e del design in Puglia - MUTATIONS. New forms of crafts and design in Puglia. 

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EROSIONI. Apulia: leyendas, utopías, visiones.

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La erosión es un fenómeno medioambiental que tiende a buscar un equilibrio. Es un proceso de sustracción de materia, en el cual la colisión de elementos diferentes y adyacentes desencadena una transformación mutua de formas a lo largo del tiempo. La fotografía, y su extensión temporal en el cine, actúan de la misma forma: aislando (eliminando) una porción de la realidad, la identifican en la imagen. Estos lenguajes son la herramienta que los artistas de la exposición, en su mayoría originarios o residentes en Apulia, utilizan para observar, estudiar e interpretar el paisaje geográfico y social de la región, en la que se inspiran y a la que dedican sus obras. Además, cuenta también con obras de artistas y miradas “de paso”. 

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Irc Erosioni Foto Irene Pietrella Web
Irc Erosioni Foto Irene Pietrella Web
Web Deviazioni2
Web Deviazioni2

Deviazioni: Puglia fuori traccia

The Italian Institute of Culture of Barcelona in collaboration with Apulia Film Commission and the Filmoteca de Catalunya present “Deviazioni: Puglia fuori traccia”, a selection of 7 films related to Puglia, the Italian region invited to the second edition of “Italia Repubblica Creativa”, a program of cultural activities promoted by the Consulate General of Italy in Barcelona. 

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Usm Office 8
Usm Office 8
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USM Home Office

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Son tiempos de adaptación y de quedarse en casa. Ahora que nuestros hogares se han convertido también en oficinas y que el concepto Home Office se ha apoderado de nuestro día a día, hemos recopilado algunos ejemplos de configuraciones híbridas de los sistemas modulares USM para crear nuestro despacho en casa. USM se adapta a cualquier espacio y ofrece infinidad de soluciones para sentir que el hogar puede moldearse a todas las necesidades. 

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La nueva identidad visual de la Escola Massana creada por Bendita Gloria, gana el Grand Laus 2018 de Diseño Gráfico

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El pasado viernes día 8 de junio, en un acto celebrado en el Museu del Disseny de Barcelona y en el marco de la Barcelona Design Week, el estudio Bendita Gloria ganó el Grand Laus 2018 en la categoría de Diseño Gráfico por el proyecto de la nueva identidad visual de la Escola Massana Centre d’Art i Disseny de Barcelona, el mayor de los premios que se podían otorgar

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02 Escola Massana Bendita Gloria Posters Rgb
02 Escola Massana Bendita Gloria Posters Rgb
Exhibition - Cities Connection Project

The public architecture of Barcelona and Brussels demonstrates how to reactivate cities

Exhibition - Cities Connection Project

Cities Connection Project celebrates 5 editions connecting European cities through reference architecture projects carried out by young architects and presenting a dialogue between two cities. During these years, more than 150 works – 55 projects in Barcelona- have been showcased, which has allowed 62 Catalan studios to be visible throughout all of Europe. Thus, in addition to these different connections made in Ticino, Geneva, Zurich, Lausanne and Brussels, the exhibitions were also shown in the cities of Tarragona, Lugano and Milan

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Ccp Barcelona 3
Ccp Barcelona 3
Jane 5
Jane 5
Project - External Reference

Jané Winestore

Project - External Reference

Since 1944 Jané Group has been one of the main liquor stores in Tarragona. In 1980 they settled in a large area of 700 m2 in the KM1187 between El Vendrell and Comarruga, a place that Carmelo Zappulla, CEO of External Reference and Chu Uroz transformed in 2019 into a modern liquor store that will give a turn to this brand of trajectory.

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Moritz2
Moritz2

Moritz M-Store 2019

The Moritz factory is since 1856, one of the first breweries in Barcelona, and one of the first to brew craft beer. Although this factory was closed for 33 years it was reformed by the Architect Jean Nouvel in 2011 and after this great leap our client asked us to turn the space around based on this remodeling

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Mg 4
Mg 4
Project - Marcela Grassi Photography

Casa Almudena

Project - Marcela Grassi Photography

Almudena and Jordi asked JESÚS PERALES to design a ground floor house, for them and their two children to live in. They have many hobbies, such as music, arts and crafts and cooking. They always look forward to spending time together as a family.

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Exhibition, Opening & Launch - Cities Connection Project

Architecture as a “Connection”

Exhibition, Opening & Launch - Cities Connection Project

Every year Cities Connection Project (CCP) chooses two European cities and connects them throughtheir shared knowledge and renowned architects’ projectsin a ‘back and forth’ event. 

The project exhibits 20 selected works from both cities hosted in the guest city and proposes roundtables, discussion meetings with professionals, conferences and other activities open to the general public. 

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Ccp 13
Ccp 13
Usm 1 5
Usm 1 5
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USM en el Salone del Mobile de Milán. Let’s make this place together!

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¿Dónde situar hoy en día la frontera entre vida privada y laboral? El año pasado, USM y UNStudio estudiaron este ámbito. Hemos construido estancias domésticas disparadadas para nuestro PlayGround en el Salone del Mobile de Milán y construido escenarios en la WorkHouse de Berlín, para identificar cuáles son los motores que están alterando el modo en que percibimos el trabajo en la actualidad, con el fin de trazar un panorama futuro más claro. 

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Banner Asia Launch
Banner Asia Launch

The Asia Edition of Young Talent Architecture Award 2020 breaks ground

→ The Asia Edition of Young Talent Architecture Award (YTAA) is launched in parallel with the 2020 European edition

→ For the first time, an independent edition is organised with the four Strategic Partners of the European Union in Asia: China, India, Japan and South Korea aiming to promote exchange and cooperation with their YTAA counterparts in Europe and in the 2020 guest countries: Brazil, Chile and Mexico.

→ Schools registration is now open for graduation projects presented by students from those four countries over 2018-2019

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4 Re Enactment Foto Anna Mas
4 Re Enactment Foto Anna Mas
Exhibition - Fundació Mies van der Rohe

Re-enactment: Lilly Reich’s Work occupies the Barcelona Pavilion

Exhibition - Fundació Mies van der Rohe

The artistic intervention, outcome of the first call of the Lilly Reich Grant for Equality in Architecture opens on the eve of the Women’s Day. The investigation, carried out by the architect Laura Martínez de Guereñu materializes in the Mies van der Rohe Pavilion to draw attention to Lilly Reich’s work, which history had relegated.

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Exhibition - Fundació Mies van der Rohe

Fundació Mies van der Rohe presents the Art Intervention Fifteen stones (Ryōan-ji) by Spencer Finch

Exhibition - Fundació Mies van der Rohe

Fundació Mies van der Rohe periodically invites artists and architects to provoke new looks and reflections through their interventions in the Pavilion, enhancing it as a space for inspiration and experimentation for the most innovative artistic and architectural creation. After SANAA, Jeff Wall, Ai Wei Wei, Enric Miralles, Andrés Jaque, Antoni Muntadas, Domènech and Anna & Eugeni Bach, among others, this year The Mies van der Rohe Foundation periodically invites artists and architects to provoke new looks and reflections through their interventions in the Pavilion, enhancing it as a space for inspiration and experimentation for the most innovative artistic and architectural creation. After SANAA, Jeff Wall, Ai Wei Wei, Enric Miralles, Andrés Jaque, Antoni Muntadas, Domènech and Anna & Eugeni Bach, among others, this year American artist Spencer Finch will be in charge of intervening in the Mies van Pavilion der Rohe with the proposal 'Fifteen stones (Ryōan-ji)'. 

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01 Fifteenstones Photo Anna Mas
01 Fifteenstones Photo Anna Mas
Adria Goula 1
Adria Goula 1

Fundació Mies van der Rohe opens the intervention ‘mies missing materiality' by Anna & Eugeni Bach

• The artistic intervention turns the Mies van der Rohe Pavilion into a life-size mock-up and clad it with the same white material all over;

• After a transformation process that began on November 8th, the intervention has been opened today, November 16th, with the Pavilion completely white.

• Furthermore, a round table discussion has been held with the project creators Anna and Eugeni Bach and the architects María Langarita and Carlos Quintáns based on the reflections of architect and academic Juhani Pallasmaa;

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Exhibition, Installation - USM, Fundació Mies van der Rohe

USM converts the Mies van der Rohe Pavilion into a house

Exhibition, Installation - USM, Fundació Mies van der Rohe

The Swiss firm USM has held its annual event in Barcelona, from 24 to 26 May 2018, where it has transformed the Mies van der Rohe Pavilion into a home, with the collaboration of the magazine Openhouse. The intervention also included a day of talks on art, architecture and design, with guests such as Alberto Campo Baeza, Solo Houses and UNStudio.


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Usm Mies1
Usm Mies1
3 Lr
3 Lr
Exhibition - USM, Fundació Mies van der Rohe

Award Ceremony - Pavilion Workplace Competition

Exhibition - USM, Fundació Mies van der Rohe

USM and ADEYAKA BCN are proud to present the Award Ceremony of the international competition of ideas Pavilion Workplace. The event took place today, Thursday June 6th 2019 at the Mies van der Rohe Pavillion.

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Aftermath 1
Aftermath 1

AFTERMATH_CATALONIA IN VENICE. ARCHITECTURE BEYOND ARCHITECTS. A Collateral Event of the 15th International Architecture Exhibition of La Biennale di Venezia

The Institut Ramon Llull presents the Collateral Event “Aftermath_ Catalonia in Venice. Architecture beyond architects” within the framework of the15th International Architecture Exhibition that the director Alejandro Aravena has titled “Reporting from the Front”. The project is curated by the architects Jaume Prat and Jelena Prokopljević and film director Isaki Lacuesta. It uses audiovisual installations to spotlight seven cases of public architectural interventions, which were chosen as virtuous examples of architecture that improves the user’s relationship with the urban, social and natural environment. 

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Usm Coperni 3577
Usm Coperni 3577
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USM x Coperni

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El icónico fabricante de muebles suizo USM y la marca de moda Coperni, continúan creando sinergias con su última experiencia: el proyecto/instalación "WORLD WIDE HOME" presentado en el showroom de USM en París a finales de 2019.

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